This post may contain affiliate links, which means we may receive a commission, at no cost to you, if you make a purchase through a link. Please see our full disclosure for further information. If not otherwise stated, all prices are intended in US$.
Building a business from the ground up can be overwhelming and has its challenges. What’s more challenging than actualizing your business idea is growing it until it can stand on its own. As you rush to hire employees and make profits, it easy to forget about your business productivity. If you feel like you’re stuck and treading water with your new business, here are inexpensive things you can do to enhance productivity.
Table of Contents
Your customers are the most vital people in business. To be more productive, ensure you make a memorable first impression for every customer who walks in or interacts with your business. Studies show that majority of the customers don’t repeat business with a company after a bad experience. One negative interaction can cause you to lose loyal and prospective customers.
Boost your productivity by focusing more on providing efficient customer service than your competitors. Be friendly, respond promptly to emails and calls, and fasten the processes with automation and staff training.
Productivity depends on how you manage time in your business. There being many processes and activities to carry out daily, it’s easy to lose track of what’s crucial. Boost productivity by planning your tasks in the order of priority. This way, you don’t waste valuable time on activities that can wait. Ensure all employees cover business tasks on time by reducing distractions in the workplace and setting clear deadlines.
Startups face the challenge of being resource-starved. Unfortunately, in management, some business aspects that enhance productivity, for example, innovation, is overlooked while trying to make profits with the existing strategies. Where there’s a need, innovation is essential; use your resources such as the human and capital aspects to be more innovative. You can enhance innovation by establishing business areas that need work, generating ideas within the business, listening to customers’ perspectives, and benchmarking.
Building a team is one of the challenges many new businesses face. Although employees are a necessity, business startups struggle to raise capital to cater to their wages. Business owners, therefore, find themselves wearing many hats, which leaves them exhausted and hampers productivity. Instead of taking up time multitasking, build a team of professionals to use their skills to grow your business. This way, you can focus more on the core operational areas of the business to boost your performance and maintain a high level of productivity.
Boost motivation in the workplace
The workplace culture can either increase or decrease the productivity of employees. Create a business culture that motivates employees to do their best. Start by ensuring there are clear lines of communication between the management and employees. Communicate during meetings, over coffee, or luncheons to allow both sides to put forward challenges being experienced and suggest solutions. Create a friendly business culture that allows everyone to be at their best while working. Offer support, encourage innovation, and make known to employees the business goals.
Invest in digital marketing
Your marketing strategy can affect your productivity. Traditional marketing methods are expensive, limiting, and deliver results for a short time. Digital marketing boosts productivity as it allows you to reach a large target audience, is affordable, and provides desirable results for the long term. For example, create a business website where you input SEO content to enable customers to find you easily.
Be sure to leave your contact information, location and increase your professionalism by buying a 1300 number for your business website. Boost your return on investments by increasing the conversion rates with the right content that ranks highly in Google. Also, increase your customer engagement on social media platforms with creative posts and prompt response to their questions and feedback.
In a new business, the best you can do to boost productivity and reduce chances of making losses is to be proactive. Be a few steps ahead by performing research, looking into all your systems and processes to eliminate chances of making mistakes. Then, prioritize particular tasks that need more attention without interference or distractions. Being proactive also means inputting measures that enhance business security, such as paying for insurance on time, taxes, utility bills, and suppliers.
Secure your business data through encryptions, passwords, giving access only to particular employees, and storing information in the cloud. Avoid waiting until a problem arises or becomes too big for you to begin sourcing ideas for solutions; take proactive action to prevent them.
Success is not a given in any new business. The proactive action and changes you make determine your level of productivity. Don’t take on all the work as a business owner; delegate. Create a motivating business culture, invest in a great website design, ensure top-notch customer service, manage your time, and be innovative to boost productivity.